WE’RE PROUD TO BE A
CERTIFIED B CORPORATION.
B Corps are businesses that have achieved the highest verified standards of social and environmental performance, transparency, and accountability. Unlike traditional companies, B Corps are legally required to consider their impact on all stakeholders, not just shareholders. These values and standards are especially meaningful assurances for our ethical AI goals.
As part of the B Corps family, we complete yearly impact assessments to quantify our positive impact in five key areas: governance, workers, community, environment, and clients. Whale Seeker scores big points on prioritizing the financial security of its employees, supporting businesses in its local community, and sharing its expertise in environmental best practices.
We use tools like the SDG Action Manager to help us identify further improvements we can make, and are committed to conducting business respectfully and responsibly. Whale Seeker is working hard to bridge the divide between sustainability and profitability.
FOR PROFIT AND FOR GOOD
At Whale Seeker sustainability doesn’t stop at our solutions. We value evidence, collaboration, and progress, so we set objectives and measure our impact based on the UN’s Sustainable Development Goals.
The UN’s Sustainable Development Goals (SDGs) are a call for action by all countries to promote prosperity while protecting the planet. They recognize that ending poverty must go hand-in-hand with strategies that build economic growth and address a range of social needs including education, health, social protection, and job opportunities while tackling climate change and environmental protection. More important than ever, the goals provide a critical framework for COVID-19 recovery.
Not every goal applies to our work, but we can check off quite a few! The list below explains each SDG goal we are targeting and what we are doing to reach it.
SDG 5. GENDER EQUALITY
Achieve gender equality and empower all women and girls.
We create a safe working environment for all genders and make an extra effort in our recruitment to offer opportunities for women in STEM careers. We offer flexible working hours and locations to make sure that, especially in times of Covid-19, women and men have as much opportunity as possible to succeed in their careers while balancing the demands of family and personal lives.
SDG 8. DECENT WORK AND ECONOMIC GROWTH
Promote sustained, inclusive, and sustainable economic growth, full and productive employment, and decent work for all.
We are committed to sustainable growth economically, environmentally, and socially. It’s part of our value system and official mission, and we are legally bound to these ideals as a B Corp. We pay every employee a living wage and offer opportunities for further training, collaborations, professional development.
SDG 9. INDUSTRY, INNOVATION, AND INFRASTRUCTURE
Build resilient infrastructure, promote inclusive and sustainable industrialization, and foster innovation.
We work with (and for) people and entities who are also striving to create inclusive and sustainable economies. A significant portion of our efforts are dedicated to innovation research and development targeted to better our natural world and create powerful environmentally responsible solutions.
SDG 10. REDUCED INEQUALITIES
Reduce inequality within and among countries.
To reduce income inequality we pay all employees a living wage and offer room for advancement. We participate in B Corp equality workshops and are always working to improve our justice, equity, diversity, and inclusion policies to make sure they are aligned with our growing team and the changing world.
SDG 11. SUSTAINABLE CITIES AND COMMUNITIES
Make cities and human settlements inclusive, safe, resilient, and sustainable.
Whale Seeker’s main goal is to create tools to enable humans and marine mammals to coexist in beneficial ways. We believe the use of our solutions on small and large scales provide ways for human marine activities to grow more sustainably. We also create company initiatives to support our local community, such as our Neighbourhood Support Program in response to Covid’s impact on small companies close to our home and headquarters.
SDG 12. RESPONSIBLE CONSUMPTION AND PRODUCTION
Ensure sustainable consumption and production patterns.
In our work environment we recycle everything we can and practice responsible consumption of everything from energy to food and transportation. The solutions Whale Seeker creates contributes to more eco-friendly supply chains for marine shipping as well as coastal and marine development. Remote sensing tools for whale monitoring are less or non-invasive, and also create a lower carbon footprint than traditional methods.
SDG 13. CLIMATE ACTION
Take urgent action to combat climate change and its impacts.
We have policies to promote biking and public transportation, recycling, and responsible resource use. In addition, our core offerings use remote sensing tools such as drone or satellite images for whale monitoring that use fewer fossil fuels than traditional methods of airplane/motorboat travel and surveillance. As our climate continues to warm, natural disasters are also increasing in severity and frequency. Whale Seeker is working with private and public partners to create solutions for marine mammal mitigation solutions in the event of oil spills and natural disasters.
SDG 14. LIFE BELOW WATER
Conserve and sustainably use the oceans, seas, and marine resources for sustainable development.
Detection and monitoring tools are essential for measuring the health of the ocean and understanding its changes. We create access to fast, reliable data on finer spatial and temporal scales, enabling decision-makers to enact policies and actions in a timely and more effective manner to preserve marine mammals. Our solutions protect oceanic biodiversity and healthy fisheries.
We are also committed to donating 1% of our revenue to nonprofits helping to protect the ocean.
SDG 16. PEACE, JUSTICE, AND STRONG INSTITUTIONS
Promote peaceful and inclusive societies for sustainable development, provide access to justice for all and build effective, accountable and inclusive institutions at all levels.
We are dedicated to improving accountability, integrity, and transparency within our own businesses and the countries in which we operate. We are actively working with Canadian partners to build circular economies for sustainable development.
SDG 17. PARTNERSHIPS FOR THE GOALS
Strengthen the means of implementation and revitalize the global partnership for sustainable development.
We have projects and partners in North America, Europe, and Australia, with more projects on the horizon! Our solutions address a global problem and offer a scalable solution available to all.